- This event has passed.
What Most Manufacturers Get Wrong About Marketing
10/06/2016 @ 8:30 am - 10:30 am EDT
Why integrated marketing is better and more cost effective than single tactic marketing.
Gone are the days where hiring an English major or single tactic Agency (such as an SEO firm, ad agency, website developer, PR agency, …) are sufficient.
Description: Over the last decade, innovations have dramatically changed the Marketing function. Many small and mid-sized manufacturers may not be taking full advantage of these innovations to generate leads and increase sales.This seminar explains the power and cost effectiveness of a well-planned, Integrated Marketing program and the three critical steps required.